Enter your website address and we'll scan every page of your site: SEO, speed, mobile experience, AI-search readiness and your direct-booking setup.
Built by people who understand hotels. Every check ties back to the thing that matters: more guests booking directly with you.
Can a guest find your Book Now button and complete a reservation on your own website? We check the path from arrival to booking.
Guests abandon slow sites before they ever see your rooms. We measure how fast your pages actually load.
Most travellers research and book on their phones. We test how your site behaves on a real mobile screen.
Titles, descriptions, headings and sitemaps: the fundamentals that decide whether guests find you on Google.
Travellers now ask ChatGPT and Google AI where to stay. We check whether they can read and recommend your property.
HTTPS, SSL and the trust signals a guest looks for before typing in a card number.
An accessible website welcomes more guests and reduces a legal risk that keeps growing for hotels.
Broken pages, missing error pages and technical issues that quietly frustrate guests and search engines.
No signup, no credit card, no installation. Just your website address.
Up to 100 pages checked in a real browser, with real speed and mobile measurements. Live progress the whole way.
A clear score, every issue with the evidence behind it, and a prioritized fix list you can download as a PDF.
roommaster has spent 30+ years building hospitality technology, and our team brings 125+ years of combined hands-on hotel management experience. Thousands of hotels worldwide run on roommaster. This audit checks your website the same way we would if you were sitting across the table from us.
Commission-free direct bookings on your own website. Fast, mobile-first, and fully branded to your property, with real-time rates synced from your PMS.
Professional hotel websites designed for direct bookings: mobile-optimized, SEO-ready, ADA-compliant, with live availability and rates built in.
Run the audit first. If your website is doing its job, we'll tell you that too.
It shows you exactly where your website is losing guests: booking buttons that are hard to find, pages that load too slowly on a phone, missing information that keeps you out of Google and AI search results. Every finding comes with a clear explanation of why it matters for bookings and what to fix first. Most hotels find at least a handful of quick wins they can act on the same week.
Yes, completely. No credit card, no trial, no catch. You get the full report and the PDF at no cost. We built it because hoteliers deserve to know how their website is performing, and because some of them will want our help fixing what we find.
Nine areas that decide whether guests find you and book directly: direct-booking readiness, speed, mobile experience, SEO, AI and answer-engine readiness (can ChatGPT and Google AI recommend you), site-wide page health, accessibility (ADA/WCAG), security and trust signals, and technical issues like broken pages.
Generic tools score your website like any website. This one audits it like a hotel: is the path from arrival to a completed reservation working, are you sending guests to commission-charging third parties, can AI travel search find your rooms, and does your site build the trust a guest needs before typing in a card number. The findings are written for hoteliers, not developers.
Usually one to two minutes. We scan up to 100 pages of your site and you watch the progress live. Larger or slower sites can take a little longer.
No. We only look at your public pages, exactly the way a guest's browser does. No passwords, no plugins, no code changes, and nothing is installed on your site.
The report ends with a prioritized action plan, ordered by impact on bookings. You can hand it to your web team as a ready-made to-do list, or talk to us: roommaster builds hotel websites with a commission-free booking engine built in, so the fixes become direct revenue instead of a project you have to manage.
Some websites use security services that block all automated tools, including ours. It does not mean anything is wrong with the site. If that happens, contact us and our team will review your website manually, free of charge.
Still have questions?
Talk to our teamFetching your homepage…
We scan every page, so larger sites can take a couple of minutes.
